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Bespoke MailChimp Email Marketing 1 Day

Key Course Details:

Level:

Introduction

Location:

UK Centres, Online, Onsite

Class, Online, Onsite

Duration:

1 Day (10am-5pm)

Price:

From £495 + VAT

Dates:

Dates to suit you

Develop successful email marketing campaigns with better reach and analysis as you learn the MailChimp settings through to advanced features with our bespoke introduction to MailChimp Email Campaigns.

This course can be based around our base outline or part/fully customised according to your level & requirements. Our bespoke Internet Marketing training is offered either Online, Onsite at your offices or at one of the XChange centres in London, Manchester and Glasgow.

Develop successful email marketing campaigns with better reach and analysis as you learn the MailChimp settings through to advanced features with our bespoke introduction to MailChimp Email Campaigns.

This course can be based around our base outline or part/fully customised according to your level & requirements. Our bespoke Internet Marketing training is offered either Online, Onsite at your offices or at one of the XChange centres in London, Manchester and Glasgow.

Overview Full Outline Location Options Related Courses Client Reviews

Bespoke MailChimp Email Marketing 1 Day

Course Details

Mailchimp is a hugely powerful online email marketing solution for building great email campaigns and creating a strong communication with your clients. This course will show you how to set up your account, import existing client lists, create sign-up forms and manage your lists.

The course will provide existing MailChimp users with an improved approach and best practice guide and for those new to email marketing it will get you confident using MailChimp covering an understanding of its interface, features, as well as standard and advanced settings.

You'll learn how to put together your own company templates, use the reporting features of Mailchimp and understand how to develop sales leads from the MailChimp best practice marketing analysis.

This hands-on course is all about learning to get the most out of MailChimp. If you're new to MailChimp, or you've been using it in a limited way and need to further explore its options, then this course is for you. You'll walk away with more confidence using the software, and in turn learn ways to improve your email marketing activity and performance.

Course Target Audience and delegate prerequisites:

This course is designed anyone looking to manage their email campaigns with MailChimp including new users to email marketing or current users looking to expand their knowledge of how to get the most out of MailChimp.
Typical attendees include: marketing professionals, communication managers and sales representatives expanding to use email promotions.

You will need basic PC or Mac skills, including a solid understanding of a computer's operating system (Windows or Mac OS). You will also need to know how to launch a program, create and save files, and copy files from CDs and other media.

View Full Course Outline
Full Course Outline

The following is a general outline. The range of topics covered during your training is dependent upon student level, time available and preferences of your course booking.
Working with Campaigns
- A view of the different types of campaigns
- Campaign send options
- A/B testing with MailChimp
- Creating and using Automation
Using Email Templates
- Uploading an external template
- Using ready-made themes
- The MailChimp drag and drop Editor
- Editing template HTML/CSS source code
- Adding personalisation to emails
- Using MailChimp's template language
- Testing your emails with the inbox preview
- Testing template 'mobile-friendliness’
Managing Lists & Data
- How lists works
- Importing and exporting data
- When to use lists, groups and segments
- Maximising your data with custom fields
- A review of the different types of sign-up forms
Reporting & Data Collection
- Reading campaign reports, what to look for
- Tracking and Google Analytics
- Tracking beyond the click with Goals
MailChimp Setup & Account Settings
- Setting up security and domain verification to improve deliverability
- Creating and managing user accounts
- Integrating MailChimp with other 3rd party systems
- Integrating transactional emails with MailChimp
Training Location Options
Online ↓ London ↓ Manchester ↓ Glasgow ↓ Onsite ↓
This course is offered for your convenience at one of our bespoke training centres in London, Manchester and Glasgow, Remote Online, or Onsite at your offices anywhere in the UK. Just let us know what would work best for you or your team.

Remote Online

Delivered Online to your location

Live online training offers an extremely flexible and convenient way of covering the same content as our bespoke classroom based courses. You will receive professional, certified design training from one of our experienced instructors direct to your screen, offering the perfect solution for those wishing to learn without having to travel.
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Remote Online Training Courses

Central London

5 St John’s Lane, Clerkenwell, EC1M 4BH

St John’s Lane is located in the heart of Clerkenwell close to the junction of Farringdon and Clerkenwell Road. Farringdon tube & train station is just a few minutes away and the training centre can also be accessed from Chancery Lane and Barbican tubes in about 10 minutes. There is also easy direct access by bus from Waterloo (243) and West End (55) with nearby stops.
Click to view Full details of our
London Training Centre

Central Manchester

Piccadilly House, 49 Piccadilly, M1 2AP

Piccadilly House is located in central Manchester directly next to the Piccadilly Gardens transport interchange with excellent bus and tram connections and is easily accessed from Piccadilly train Station (5 mins). Victoria station is also close by (around 10 mins).
Click to view Full details of our
Manchester Training Centre

Central Glasgow

Centrum Business Centre, 38 Queen Street, G1 3DX

The Queen Street training centre is located in central Glasgow within easy walking distance of the 3 local train options of Central Station, Queen Street and Argyle Street offering excellent transport connections.
Click to view Full details of our
Glasgow Training Centre

Onsite

Onsite at your Offices/Premises

If you have the required set up and would prefer to have the training at your location we will be able to deliver the same session onsite at your premises as in our training centres. This will provide you with the same tailored training but without the need to travel and less disruption to you or your teams work schedule.
Click to view Full details of
Onsite Training
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Client Reviews

''Fantastic one to one tailored course that fitted perfectly with my needs and has allowed me to secure and expand my Photoshop knowledge.''
Ramsey Matthews, Whitley Bay High School, Photoshop Introduction - 1 Day
''Very informative and easy to follow. Found it a relaxed and easy-going environment.''
Natalie McKenzie, University of Derby, Colour Management Introduction
''Our instructor put us at ease immediately and explained all course content very clearly and efficiently. He quickly realised what level we were at and adapted the content to suit. ''
Lynn McBean, Material MC, Photoshop - 1 Day Bespoke
''This was a very good training course. It was well paced and clearly presented. The mix between instruction and practice was well balanced. I have learnt a huge amount and am looking forward to consolidating skills.''
Gary Morris, University of Leeds, Articulate Storyline - 2 Day Introduction
''Great course, great tutor - really enjoyed it! Cheers!''
Simon Thompson, Bedford Borough Council, Photoshop - 2 Day Intermediate
''Very good and enthusiastic tutor who clearly enjoys the subject, and was very keen to impart his knowledge - very good indeed. Thank you.''
Stuart Hill, BGY Architects, SketchUp - 1 Day Introduction
''Great course - excellent tuition, really well-paced and loads of practical hands-on exercises. I have learned huge amounts in 2 days and now feel I could tackle an HTML website with confidence. Thanks!!''
Simon Gent, Gent Beecham, HTML & CSS - 2 Day Introduction
''Great pace, level of entry and range of ad hoc knowledge made learning incredibly easy and enjoyable. Actually left feeling like I could be a Web Designer.''
Bret Painter, UK Metro, HTML5 & CSS3 - 3 Day Introduction
''Very helpful and fun. I felt like I'd learned a lot but hadn't been swamped with information.''
Martin Faulkner, SPG Media, QuarkXPress - 1 Day Bespoke
''Enjoyed course, very informative, thank you.''
Beverley Glynn, Auto Trader, PitStop Pro - 1 Day Introduction

Frequently Asked Questions:

What dates are available for this course?

As a bespoke course the date arrangement is based around your requirements and availability in our schedule. With your guide of when you are looking for the training we will advise suitable date options ahead of finalising the planned date(s).

Can the content be tailored to my requirements?

Yes we are flexible about tailoring content and can adapt to be fully based on your requirements, a mixture of content from different levels of our base courses or a base outline with some additional focus areas.

Can this course be delivered live online?

Yes we can provide the same bespoke course as a live online session connecting to you or your group with either Zoom or Microsoft Teams if preferred.

What is the cost to deliver the course onsite?

We are equally able to deliver our bespoke training onsite at your premises and the cost to deliver this is the same structure as classroom with the addition of basic expenses depending on your location. Onsite courses in and around London, Manchester and Glasgow are usually without additional costs.

Can the course include my work samples?

It is often possible to review and include consideration towards sample files however the main course content is usually structured around prepared examples which are best suited to the planned content and structure of teaching the required skills in the best format.