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This document sets forth the Privacy Policy (the "Privacy Policy") for this Web site, www.xchangetraining.co.uk (the "Site"). If you have objections to the Privacy Policy, you should not access or use this Site. This Privacy Policy does not govern privacy practices associated with offline activities or other XChange Training UK Ltd web sites.

Our commitment

XChange Training UK Ltd are committed to ensuring the security and protection of the personal information that we process, and to provide a compliant and consistent approach to data protection. We have a robust and effective data protection program in place which complies with existing law and abides by the data protection principles.

XChange Training UK Ltd are dedicated to safeguarding the personal information under our remit with a data protection regime that is effective and fit for purpose with GDPR compliance.

Collection of personal information

As a visitor to this Site, you can engage in many activities without providing any personal information. In connection with other activities, such as course bookings, enquiries or subscribing XChange Training UK Ltd will ask you to provide certain information about yourself by filling out and submitting an online form with a consent request to contact you in compliance with GDPR law.

When you use the Site, XChange Training UK Ltd or third parties authorised by XChange Training UK Ltd may also collect certain technical and routing information about your computer to facilitate your use of the Site and its services. For example, we may log environmental variables, such as browser type and operating system of your computer. We use these environmental variables to facilitate and track your use of the site and its services. Without expressly informing you in each particular circumstance, we do not match such information with any of your personal information.

What personal information we collect

The information we collect is based on what you provide us which can include:

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Links to other websites

The Site contains links to other sites at which personal information is collected. In such instances, unless expressly provided to the contrary, the collection and use of your personal information will be governed by the privacy policy applicable to that site. That privacy policy should identify the entity that is collecting your personal information.

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Entities collecting personal information

Personal information on this Site is collected by XChange Training UK Ltd who are located at: 5 St John's Lane, Clerkenwell, London, EC1M 4BH, United Kingdom and its phone number is: +44 (0)345 363 1130.

Controlling your personal information

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We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen. You may request details of personal information which we hold about you. If you would like a copy of the information held on you please write to XChange Training, 5 St John’s Lane, London, EC1M 4BH.

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How your personal information is used

XChangeTraining.co.uk collects your information in order to record and support your participation in the activities you select. If you subscribe to a service or register a product, for example, the information is used to register your rights, if any, to technical support or other benefits that may be made available to registered users. Your personal information is also used to keep you informed about product upgrades, special offers, and other products and services of XChange Training UK Ltd and selected third parties if you have so opted to receive such communications.

XChangeTraining.co.uk may collect information about the use of the Site, such as the types of services used and how many users we receive daily. This information is collected in aggregate form, without identifying any user individually. XChange Training UK Ltd may use this aggregate, non-identifying statistical data for statistical analysis, marketing, or similar promotional purposes.

Privacy-related queries

XChange Training UK Ltd takes its users' privacy concerns seriously. If you believe that XChange Training UK Ltd has not complied with this Online Privacy Policy with respect to your personal information or you have other related inquiries or concerns, you may write to the XChange Training UK Ltd Privacy Officer at the address indicated above.

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Learn how to Build websites Optimise for search engines Create emails Execute paid advertising Leverage social media

Bespoke Google Analytics 1 Day

Key Course Details:

Level:

Introduction

Duration:

1 Day (10am-5pm)

Price:

From £595 + VAT

Dates:

Dates to suit you

Get up and running as you join us to explore the web's leading reporting tool. Learn how to collect, consolidate, manage and activate data with this bespoke introduction to Google Analytics.

This course can be based around our base outline or part/fully customised according to your level & requirements. Our bespoke Internet Marketing training is offered either Online, Onsite at your offices or at one of the XChange centres in London, Manchester and Glasgow.

Get up and running as you join us to explore the web's leading reporting tool. Learn how to collect, consolidate, manage and activate data with this bespoke introduction to Google Analytics.

This course can be based around our base outline or part/fully customised according to your level & requirements. Our bespoke Internet Marketing training is offered either Online, Onsite at your offices or at one of the XChange centres in London, Manchester and Glasgow.

  • Bespoke Google Analytics 1 Day

    Course Details

    Course Target Audience and delegate prerequisites:

    This course is designed for those who are new to website reporting and who want to get started with Google Analytics.

    You will need basic PC or Mac skills, including a solid understanding of a computer's operating system (Windows or Mac OS). You will also need to know how to launch a program, create and save files, and copy files from CDs and other media.

    WordPress Logo and Advanced Course Delegates
  • Full Course Outline

    The following is a general outline. The range of topics covered during your training is dependent upon student level, time available and preferences of your course booking.

    What is Google Analytics
    • Why Use Analytics?
    • Why is it Free?
    • What does it do for me?
    Setting up Google Analytics
    • Getting Started
    • The Settings Dashboard
    • Filtering Your Data
    • Using Analytics Goals
    • AdWords Integration
    Reporting
    • Visitors Reports
    • Traffic Reports
    • Content Reports
    Marketing Optimisation
    • Unique-Visitor Tracking
    • Visitor Segmenting
    • Marketing Campaign Results
    • Search-Engine Marketing
    Content Optimisation
    • Ad Version Testing
    • Content Performance
    • Navigational Analysis
    • Goals & Funnel Process
    • Web Design Parameters
    E-Commerce Analysis
    • Commerce Tracking
    • Loyalty & Latency
    • Revenue Sources
    • Product Merchandising
  • Training Location Options

    Online ↓ London ↓ Manchester ↓ Glasgow ↓ Onsite ↓

    This course is offered for your convenience at one of our bespoke training centres in London, Manchester and Glasgow, Remote Online, or Onsite at your offices anywhere in the UK. Just let us know what would work best for you or your team.

    Remote Online

    Delivered Online to your location

    Live online training offers an extremely flexible and convenient way of covering the same content as our bespoke classroom based courses. You will receive professional, certified design training from one of our experienced instructors direct to your screen, offering the perfect solution for those wishing to learn without having to travel.

    Click to view Full details of our
    Remote Online Training Courses

    Central London

    5 St John’s Lane, Clerkenwell, EC1M 4BH

    St John’s Lane is located in the heart of Clerkenwell close to the junction of Farringdon and Clerkenwell Road. Farringdon tube & train station is just a few minutes away and the training centre can also be accessed from Chancery Lane and Barbican tubes in about 10 minutes. There is also easy direct access by bus from Waterloo (243) and West End (55) with nearby stops.

    Click to view Full details of our
    London Training Centre

    Central Manchester

    Piccadilly House, 49 Piccadilly, M1 2AP

    Piccadilly House is located in central Manchester directly next to the Piccadilly Gardens transport interchange with excellent bus and tram connections and is easily accessed from Piccadilly train Station (5 mins). Victoria station is also close by (around 10 mins).

    Click to view Full details of our
    Manchester Training Centre

    Central Glasgow

    Centrum Business Centre, 38 Queen Street, G1 3DX

    The Queen Street training centre is located in central Glasgow within easy walking distance of the 3 local train options of Central Station, Queen Street and Argyle Street offering excellent transport connections.

    Click to view Full details of our
    Glasgow Training Centre

    Onsite

    Onsite at your Offices/Premises

    If you have the required set up and would prefer to have the training at your location we will be able to deliver the same session onsite at your premises as in our training centres. This will provide you with the same tailored training but without the need to travel and less disruption to you or your teams work schedule.

    Click to view Full details of
    Onsite Training
  • Related Courses

    Below are related bespoke courses for alternative tailored training options.


    Bespoke Internet Marketing Training Courses

    HTML Email Marketing - 1 Day Introduction Training CourseAdvanced Animated GIFs for Emails 1 Day Training CourseMailChimp Email Marketing - 1 Day Introduction Training Course
  • Client Reviews

    ''Knowledgeable trainer, great style pace and inclusion of all delegates. One of the best trainers I have seen in my 'many' years......thank you''

    Perry Hailey, Gatwick Airport, HTML & CSS - 2 Day Introduction

    ''I had no knowledge of InDesign prior to this training, now I feel like I can use it with confidence. The course has equipped me with new skills and knowledge that has made me genuinely excited to get back to work and use this software.''

    Sam Wright, Industrial Tomography Systems, InDesign Introduction - 2 Days

    ''Our trainer was professional, personable and willing to adapt to our specific needs. Perhaps the best training I've undertaken to date.''

    Kevin Greig, Multiply, Adobe Captivate - Two Day Advanced

    ''For an introductory course I think there was a great deal covered. This will enable me to go away and develop my skills even further.''

    Roy Craddock, Schawk

    ''A very enjoyable, informative course in a relaxed friendly environment''

    Clare Beanland, Unilever, Acrobat - 1 Day Introduction

    ''The trainer was wonderful and imparted a great deal of personal experience as well as delivering a superb course in a friendly, intelligent and comprehensive manner. I've learned so much in just 2 days!''

    Tony Crowther, Classic American, InDesign - 2 Day Introduction

    ''Very enjoyable and I got a lot out of the day. Thank you very much.''

    Hywel Walters, Morgan Sindall, SketchUp - 1 Day Introduction

    ''The tutor was excellent! He was very friendly and his instruction has surpassed my expectations. I am extremely impressed by how much I have learned and I would definitely recommend this course to my friends and colleagues. The course was worth every penny. Thank you so much!''

    Jonathan Cain, HTML/HTML5 & CSS/CSS3 Masterclass

    ''Very enjoyable. The trainer was very friendly and knowledgeable. I've come away with a much better understanding of Edge. I will recommend to others.''

    Jack Gibbons, McCann, Edge - 1 Day Introduction

    ''Very professional training service. Instructor was very knowledgeable and open to questions. Methodical training structure and easy to follow. Will recommend to my colleagues. Thanks!''

    Alex Birkett, NUS Services, HTML & CSS - 2 Day Introduction

Frequently Asked Questions:

What dates are available for this course?

As a bespoke course the date arrangement is based around your requirements and availability in our schedule. With your guide of when you are looking for the training we will advise suitable date options ahead of finalising the planned date(s).

Can the content be tailored to my requirements?

Yes we are flexible about tailoring content and can adapt to be fully based on your requirements, a mixture of content from different levels of our base courses or a base outline with some additional focus areas.

Can this course be delivered live online?

Yes we can provide the same bespoke course as a live online session connecting to you or your group with either Zoom or Microsoft Teams if preferred.

What is the cost to deliver the course onsite?

We are equally able to deliver our bespoke training onsite at your premises and the cost to deliver this is the same structure as classroom with the addition of basic expenses depending on your location. Onsite courses in and around London, Manchester and Glasgow are usually without additional costs.

Can the course include my work samples?

It is often possible to review and include consideration towards sample files however the main course content is usually structured around prepared examples which are best suited to the planned content and structure of teaching the required skills in the best format.