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WordPress SEO Optimisation 1 Day - Manchester

WordPress SEO Optimisation Manchester WordPress Logo
WordPress Logo and SEO course participants

Boost your WordPress site performance with search engines as you join us to build on your existing WordPress knowledge to learn the key skills for SEO optimisation and effective use of the Yoast plug-in.

Our WordPress SEO course will give you the expertise to improve your rankings with the best structure for core site elements and building an overall page optimisation strategy. We will give you the know-how you need to both increase traffic but just as importantly to develop visitor conversions and client retention with targeted interaction. This course will enhance the success of any WordPress site.

WordPress Logo
Price: £275.00 ex VAT
Version: WordPress
Level: Advanced
Duration: 1 Day (10am - 5pm)
Location: Central Manchester
Computer: Windows & Mac
Next Dates: 30 Nov

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul

WordPress SEO Optimisation 1 Day Overview

WordPress Logo and SEO course participants

Upon successful completion of this course, you will be able to:

  • Use more effective page URLs, titles and descriptions
  • Manage your template optimisation
  • Control content SEO with no index, no follow and Canonical
  • Maximise conversion/subscribers
  • Get your visitors more involved
  • The benefits and best practice for using the Yoast plug-in
  • Yoast focus keyword vs meta keywords
  • Accessing key site information with SEO Quake

Our goal is for you to be able to increase the level of the traffic and improve the relevance of the visitors to your existing WordPress site(s) by optimising your pages for search engines.


Course Target Audience and delegate prerequisites

This course is designed for current WordPress users who having designed their website or blog and are now looking to maximise the search engine optimisation to generate more traffic and hence more clients or subscribers.

You will need basic experience in using WordPress. Ideally, you will have taken our WordPress Introduction Masterclass 2 Day course or the Essentials Introduction 1 Day course.

 

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

WordPress SEO 1 Day Course Outline

The following is a general outline. The range of topics covered during your training is dependent upon student level, time available and preferences of your course booking.

Google
  • How Google searches
  • What does Google Index mean?
  • Organising information by indexing
  • What is page rank
  • Finding information by crawling
  • Google search queries
Yoast – Basic WordPress SEO
  • URLs
  • Optimise you’re titles for SEO
  • Optimise your descriptions
  • Image optimisation
  • XML sitemaps
Template Optimisation
  • Breadcrumbs
  • Headings
  • Cleaning up your code
  • Aim for speed
  • Rethinking the sidebar
  • HTML sitemaps
  • Author highlighting
Advanced WordPress SEO and duplicate content
  • No index, follow archive pages and disable some archives
  • Disable unnecessary archives
  • Pagination
  • No following unnecessary links
  • Canonical links
Site structure for high rankings
  • Pages instead of posts
  • New wine in an old bottle
  • Linking to related posts
  • Going easy on the tags
Conversion optimisation
  • Getting users to subscribe
  • Use of comment redirecting
Comment optimisation
  • How you get readers more involved
  • Bonding with your commenters
  • Keeping users in the conversation
Off site blog SEO
  • Following your commenters
  • Using Twitter
  • Find related blogs, and working them
  • Measuring results
Conclusions on WordPress SEO
  • Summary of technical, conversion, content and conversation tips
  • Staying updated
Yoast – SEO Focus Keywords
  • The focus keyword in WordPress SEO
  • The focus keyword is not the meta keywords tag
  • Meta keywords: why don’t I use them
  • Do Yahoo! and Bing use meta keywords
  • I want meta keywords!
  • Focussing on your focus keyword
  • Determining a good focus keyword
SEO Quake
  • What is SEO Quake?
  • Accessing key site information with SEO Quake
  • Use of SEOQuake toolbar

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

What's Included

The following are provided for your best experience on this course:

  • All computers for your use with choice of Windows or Mac systems
  • Small class size (limited to a maximum of 4-8 attendees on all sessions)
  • Quality reference manual for post course reference to take away with you
  • 6 months post course support to assist you where needed
  • Official Authorised Certificate for your successful completion of the course
  • Lunch To give you the most flexible options for lunch we provide lunch vouchers which can be redeemed locally at a number of popular eateries including Pret A Manger, EAT, Starbucks, Tesco, Sainsburys, Boots and Greggs
  • Refreshments to keep you on top form are available for you throughout the course with a full range of teas, coffees and biscuits
  • Pads and pens

Daily course times run between 10am and 5pm with an hour break for lunch and both mid morning and mid-afternoon refreshment breaks. We recommend arrival at 9.45am for registration on the first day of the course.

WordPress Training Course Notepad and Book

Further details on benefits included with this WordPress course:

Our trainers are WordPress specialists with years of experience teaching WordPress. Get the web skills you need with our WordPress professionals.

Included with our WordPress courses is the WordPress Visual Quickstart book for free to use as a post course reference resource. This is a full 300+ page manual to supplement the content covered during the course.

Included with your course booking for all delegates on this course is 6 months free support so if you run into problems or need assistance relating to anything covered during your course we would be happy to assist you during this time.

After your class with XChange Training you will receive our official Certificate as a record of your successful completion of the course.

Delegates attending scheduled or bespoke courses at our training centres will receive lunch and plentiful refreshments including tea, coffee and hot chocolate for each day of the course.

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

Training Location

This course is provided at the XChange Training Manchester training centre based at:

Piccadilly House
49 Piccadilly
Manchester
M1 2AP


Click to View Full details of our Manchester Training Venue and Course options

Piccadilly House is located in the heart of Manchester directly next to the Piccadilly Gardens transport interchange with excellent bus and tram connections and is easily accessed from Piccadilly train Station (5 mins). Victoria station is also close by (around 10 mins).

Daily course times run between 10am and 5pm with an hour break for lunch and both mid morning and mid-afternoon refreshment breaks. We recommend arrival at 9.45am for registration on the first day of the course.

XChange Training Location Manchester

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

Scheduled Course Enquiry

If you are considering this WordPress SEO 1 Day Course but would like further information simply send us your query quickly & easily with the form below. Whether you would like to check date availability, pricing, course suitability or just need further information about a course send us your query and we will get you a swift reply, usually within 2 business hours!

If you would prefer to check course details by phone please call us on 0345 363 1130.

Scheduled Course Name: WordPress SEO 1 Day
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WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

Bespoke WordPress Training

Man Giving WordPress Training

Our bespoke course options for WordPress training are shown below:


Bespoke WordPress Training Courses

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

Testimonials

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

Very pleased with the course - fast paced, we covered a lot, but our instructor was very happy to stop and go over things if anyone hadn't understood.

Josephine Kane, Wesminster Uni, WordPress - 2 Day Masterclass

Very good and extremely informative. Complicated enough to be challenging yet explained well enough to not put me off. Thanks!

Will Jobbins, Freelance, WordPress - 2 Day Introduction

Effective training pitched at trainees level. I have achieved what I hoped to on this course.

Tony Armstrong, Lemon Squeezy, WordPress - 2 Day Masterclass

Very enlightening and resolved the immediate issues I was having with WordPress.

Gillian Bardsley, Ferranti Technologies, WordPress - 1 Day Advanced

Excellent course, I picked up a lot of information and tips which will be really useful.

Stephen Baldwin, NRL, WordPress - 2 Day Introduction

I have moved from a complete novice to setting up my own WordPress blog following the 2 day Masterclass - amazing!

Jill Pilling, Bishop Bridgeman School, WordPress - 2 Day Introduction

Great course - very useful. Excited about using what we've learnt and applying it to the content I'm currently working on/creating...

Jim Ottewill, PRS For Music, WordPress - 2 Day Introduction

Excellent course. I have a better understanding of WordPress and feel confident to make greater use of it by improving the website my company currently has. I only booked a one day course but will certainly consider booking the second day at a later stage.

Angela Russell, Decision Lab, WordPress - 1 Day Introduction

A really good course. I've enjoyed it very much and can't wait to put it all into action.

John Cox, MannaHealth, WordPress - 2 Day Introduction

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course

Very clear and concise training with plenty of opportunity to ask questions to further my understanding of subjects.

Daniel Layton, Eligo Recruitment, WordPress - 1 day introduction

View training offers and promotions

WordPress SEO 1 Day

Piccadilly Gardens, Central Manchester

Next available Manchester course dates

  • 30 Nov
  • 15 Mar
  • 05 Jul
Send Course Details Book this training course